Without quantifiable macro, micro, action and value metrics, Website Optimization is gambling.
Yes, if marketing goes without maths, #SEOremains guessing efforts.
Therefore first step should be to collect authentic stats and figures.
Business cannot afford to speculate hundreds of dollars to execute kind of campaign that is based on assumptions.
Business cannot afford to speculate hundreds of dollars to execute kind of campaign that is based on assumptions.
So, what must be looked into for launching campaign for business growth ?
Answer: Powerful SEO metrics
Let us see few of them.
1. Unique visitors
2. Average time on site (ATOS) and length of visit
3. Pages per visit
4. PathLoss
5. Primary content consumption
6. Bounce rate
7. Conversion rates
8. ROI by campaign
9. ROI by keyword
10. Web Server Log Analysis
1. Unique visitors
2. Average time on site (ATOS) and length of visit
3. Pages per visit
4. PathLoss
5. Primary content consumption
6. Bounce rate
7. Conversion rates
8. ROI by campaign
9. ROI by keyword
10. Web Server Log Analysis
And much more
To know meaning of these metrics and important digital marketing concepts, keep updated with us every day.
For any SEO and PPC related small or big, one time ticket based task or campaign launching, feel free to contact us at:
http://www.blisswebsolution.com/
For any SEO and PPC related small or big, one time ticket based task or campaign launching, feel free to contact us at:
http://www.blisswebsolution.com/
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